by Jordan Patterson | Oct 8, 2020 | Packaging
Product packaging is one of the easiest ways to determine a great product from a mediocre one. Even if your product is exceptional, no one will want to buy it if its packaging looks cheap and monotonous. Now, to get your product to stand out on shelves, you might be...
by Jordan Patterson | Sep 21, 2020 | Packaging
It doesn’t matter if your business has products in a major retailer or if you only sell your items online—packaging is crucial to your brand’s image. Many businesses make the mistake of using packaging that’s either outdated or inauthentic. Your packaging should be...
by Jordan Patterson | Sep 3, 2020 | Packaging
If you’re a product-based business, your packaging is a direct representation of your company. In other words, by investing in your product packaging, you’re investing in your brand image. Considering that there are endless packaging options available, there’s no...
by Jordan Patterson | Aug 28, 2020 | Packaging
One of the beautiful things about business is the requirement to innovate and stand out. Most companies set themselves apart from competitors by creating unique goods and services; sometimes, though, that’s not enough. Nowadays, companies compete for eyes more than...
by Jordan Patterson | Aug 14, 2020 | Packaging
Whether you’re a small independent coffee shop that sells beans at your shop, or you’re a big name in the supermarket, your packaging matters. While many people think they can get away with basic packaging as long as their brand is on it, that doesn’t quite cut it for...
by Jordan Patterson | Jul 30, 2020 | Packaging
The times of single-use plastic packaging are fading—and rightfully so. Most (if not all) consumers want eco-friendly packaging nowadays. In fact, one study found that 47% of consumers are willing to spend at least 5% more on personal-care products with sustainable...
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