by Jordan Patterson | Jul 11, 2024 | Packaging
Companies utilize packaging design and construction to cater to customers. Today, brands must create packaging that not only stands out on the shelves but also caters to a diverse audience. One increasingly important trend for product designers to be aware of is...
by Jordan Patterson | Jun 11, 2024 | Packaging
Endcap displays are useful for advertising new products and attracting customers. However, they are not guaranteed to boost sales for your company, which is why it’s important to make your endcap display stand out. Let’s review the elements of an endcap display that...
by Jordan Patterson | May 30, 2024 | Packaging
Choosing the right packaging material is often as important as its design. Folding cartons have been used for decades in various industries, including food and beverage, cosmetics, and pharmaceuticals. When should you use folding cartons for product packaging? We will...
by Jordan Patterson | May 14, 2024 | Packaging
Using sustainable packaging is an important way for businesses to practice sustainability and move toward a greener future. Consumer analysts expect the demand for eco-friendly options to continue growing, so businesses can get ahead of the curve by adopting...
by Jordan Patterson | Mar 15, 2024 | Packaging
When designing your product’s packaging, understanding the terminology is crucial for effective communication and collaboration. Whether you’re a designer, marketer, or entrepreneur, familiarizing yourself with these terms will help you during the design process. You...
by Monty Patterson | Feb 15, 2024 | Packaging
When it comes to product packaging, choosing the right paper grade is crucial. The type of paper you select affects the aesthetics of your packaging and plays a significant role in its durability and functionality. Continue reading to explore the four popular types of...
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